MeoWoof - Pet Sitting App
Dribbble Online Course Project - Product Design Sprint
Overview
Sharpening my product design process through a hands-on sprint project. I enrolled in Dribbble’s Product Design course to strengthen my end-to-end design skills and apply a structured, sprint-based process to a real-world challenge. This passion project was both a learning experience and a creative outlet to explore new tools and sharpen my UX thinking.
Sharpening my product design process through a hands-on sprint project. I enrolled in Dribbble’s Product Design course to strengthen my end-to-end design skills and apply a structured, sprint-based process to a real-world challenge. This passion project was both a learning experience and a creative outlet to explore new tools and sharpen my UX thinking.
What is MeoWoof?
MeoWoof is a pet sitting app that aims to connect pet owners with experienced and reliable pet sitters. The app will provide a user-friendly platform for pet owners to find, book, and communicate with vetted pet sitters, ensuring the well-being and care of their pets while they are away. The goal is to create a seamless and trustworthy experience for users, enhancing convenience and peace of mind in the pet sitting process.
MeoWoof is a pet sitting app that aims to connect pet owners with experienced and reliable pet sitters. The app will provide a user-friendly platform for pet owners to find, book, and communicate with vetted pet sitters, ensuring the well-being and care of their pets while they are away. The goal is to create a seamless and trustworthy experience for users, enhancing convenience and peace of mind in the pet sitting process.
My Role - Sole designer. Responsible for research, UX strategy, UI design, prototyping, and final presentation.
The Process
Guided by the course framework, I followed a complete product design sprint:
Guided by the course framework, I followed a complete product design sprint:
• Conducted lightweight user research and problem framing
• Defined core user flows and key screens
• Created low- to high-fidelity wireframes in Figma
• Developed a polished visual design system
• Built and presented a clickable prototype
Tools - Figma, FigJam
Problem Statement
Pet owners often struggle to find reliable and trustworthy pet sitters when they are away or unable to care for their pets. This leads to stress, anxiety, and inconvenience for both the owners and their furry companions.
Pet owners often struggle to find reliable and trustworthy pet sitters when they are away or unable to care for their pets. This leads to stress, anxiety, and inconvenience for both the owners and their furry companions.
Opportunity
There is a significant opportunity to create a pet sitting app that connects pet owners with experienced and trustworthy pet sitters. By leveraging technology, this app can address the problem of finding reliable pet care and provide peace of mind to pet owners.
There is a significant opportunity to create a pet sitting app that connects pet owners with experienced and trustworthy pet sitters. By leveraging technology, this app can address the problem of finding reliable pet care and provide peace of mind to pet owners.
Solution
MeoWoof is a user-friendly pet sitting app designed to connect pet owners with vetted and dependable pet sitters in their local area. The app provides a seamless platform for pet owners to find, book, and communicate with trusted pet sitters, ensuring the well-being and happiness of their pets when they are unable to personally care for them.
MeoWoof is a user-friendly pet sitting app designed to connect pet owners with vetted and dependable pet sitters in their local area. The app provides a seamless platform for pet owners to find, book, and communicate with trusted pet sitters, ensuring the well-being and happiness of their pets when they are unable to personally care for them.
Research & Competitive Analysis
Extensive market research has been conducted to understand the challenges faced by pet owners when searching for pet sitters. Surveys, interviews, and customer conversations have provided valuable insights into the pain points, preferences, and expectations of the target audience. This research has highlighted the need for a reliable, convenient, and trustworthy platform that connects pet owners with reputable pet sitters.
User Needs and Pain Points
1. Trustworthy Pet Care - Users need assurance that their pets will be in safe hands and receive quality care when they cannot personally attend to them.
2. Convenience and Efficiency - Users want a streamlined process for finding, booking, and communicating with pet sitters, eliminating the need for multiple phone calls or inquiries.
3. Peace of Mind - Users experience anxiety and worry when leaving their pets with strangers, and they seek a solution that provides trust and peace of mind.
4. Real-Time Updates - Users desire regular updates and notifications about their pets' activities, ensuring they are well taken care of and reducing separation anxiety.
5. Reliable Payment System - Users want a secure and transparent payment system that simplifies transactions, providing a seamless experience without the need for cash or complicated payment methods.
Target Users
MeoWoof is designed for pet owners who need trustworthy, convenient pet care.
Key user groups include:
Key user groups include:
Gen Z Pet Owners - Tech-savvy users seeking flexibility and mobile-first solutions for scheduling dog walks.
Elderly or Disabled Individuals - Users who benefit from a simple interface and accessible support features.
Working Professionals - Busy individuals who rely on on-demand services to ensure their pets stay active and cared for.
Budget-Conscious Owners - Users looking for affordable options with flexible pricing, deals, and rewards.
User Flows
Wireframes
The design started with quick hand sketches converted to medium-fidelity wireframes in Figma. The onboarding and booking a walk user flows were studied.
Visual Design Explorations
Three visual design styles were explored based on one of the wireframes. This exploration included font and color studies.
Visual direction 1
Visual direction 2
Visual direction 3
Refining the Design
The final visual style was chosen and the rest of the screens could now be designed and a UI library could created.
UI component library
Then testing began with a Protoype...
Learnings and reflections
Designing a dog walking app turned out to be more complex than expected—especially when expanding into additional services like pet sitting and training. I also realized that creating a seamless experience for both pet owners and pet caregivers could easily evolve into a dual-app ecosystem.
This case study was part of Dribbble’s Product Design course, where I explored every stage of the design process—from research and interviews to testing and iteration. It deepened my understanding of user-centered design and equipped me with practical tools to create more thoughtful, effective experiences.