ROLE - Product Design, UI/UX, Art Direction
PARTNER - Global Business Marketing team (GBM)
WHAT / WHY - The Global Business Marketing team (GBM) at Twitter manages help.twitter.com (HC), a site for users to get help on various Twitter topics. A majority of users . To include helpful and engaging videos on the Help Center to educate our users on how to use Twitter. KPI: Page views, video views, click throughs, impressions, visits/visitors
WHO - For people who want to learn how to use Twitter, this is the best way to learn Twitter basics.
HOW - This site was a mobile first design, and component / UX approach for this request should also be mobile first. Site traffic and Getting Started page traffic is largely mobile device users.
Final Design Mobile First
Responsive Design Layout
Initial Wireframes
Types of Tweets